Zynga CEO Mark Pincus: $180M OMGPOP Acquisition Was A ?Rare Instance?

Stepping back from remarks a few weeks ago that suggested that Zynga was about to go on a shopping spree, Zynga chief executive Mark Pincus said the $180 million acquisition of Draw Something-maker OMGPOP was a "rare instance." Although OMGPOP was certainly a step up from anything Zynga has ever done before, Pincus said it didn't represent a change in strategy from last year. He said Zynga will continue to be "prudent and bottom line-oriented" in its decisions today during the first-quarter earnings call.?That's a?change in tone from an interview with Bloomberg a few weeks ago when he said that he expected to do "a few? OMGPOP-sized deals in the next three to five years. His remarks helped send shares tumbling 13.9 percent from the day the story appeared.

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